WINSTON-SALEM, N.C. – Jeffrey Green has been named president and publisher for the Winston-Salem Journal, Media General’s 69,000-circulation daily newspaper, and group leader for the Winston-Salem market. Mr. Green will also be responsible for the operations of the Journal’s Web site,www.journalnow.com, as well as the specialty publications Winston-Salem Monthly and skirt! magazine.
Mr. Green has been interim publisher of the Journal since May 5, 2010 and vice president of sales and marketing since November 2009. Before joining the Journal, he was president and chief executive of the Iwanna Division of Fayetteville Publishing Co, in Asheville and Greenville, S.C. Prior to that, he was president and publisher of the The Asheville Citizen-Times, and senior vice president of The Honolulu Advertiser. In 1999, he founded Media Solutions, a media and marketing consulting company whose clients included Knight-Ridder, Media General, Freedom Communications and The Evening Post Publishing Company of Charleston, S.C.
From 1983 – 1993, Mr. Green served as marketing services manager, classified manager, retail manager and advertising director at the Winston-Salem Journal. He moved to another Media General newspaper, The Tampa Tribune, in 1993, where he served six years as advertising director and vice president of sales and marketing.
“Jeff’s experience in all aspects of newspaper operations, and his proven success in revenue generation and product development, will prove valuable in meeting the changing needs of our consumers and advertisers,” said Jim Conschafter, president of Media General’s North Carolina Market. “His vision, perspective and commitment to innovative solutions will help position us for continued growth in our Winston-Salem market.”
“I spent 10 years learning what I know about the traditional print business right here at the Journal,” said Mr. Green. “I’m looking forward to working with our local team to use that experience, plus my digital experience, to continue the transformation of the Winston-Salem Journal into a platform agnostic, multimedia information source. Although the way we reach our audience has changed to include online, mobile, e-mail and more, we have met the challenge and our total audience has never been greater. We have been and will continue to be the major source of relevant, local information for our market.”
About Media General
Media General is a leading provider of news, information and entertainment across multiple media platforms, serving consumers and advertisers in strong local markets, primarily in the Southeastern United States. Media General’s operations are organized in five geographic market segments and a sixth segment that includes the company’s interactive advertising services and certain other operations. The company’s operations include 18 network-affiliated television stations and their associated Web sites, three metropolitan and 20 community newspapers and their associated Web sites, more than 200 specialty publications that include weekly newspapers and niche publications targeted to various demographic, geographic and topical communities of interest. Many of the company’s specialty publications have associated Web sites. Media General additionally operates three interactive advertising services companies: Blockdot, which specializes in interactive entertainment and advergaming technologies;DealTaker.com, a coupon and shopping Web site; and NetInformer, a leading provider of wireless media and mobile marketing services.
The Winston-Salem Journal
P.O. Box 85333
Richmond, Virginia 23293-0001